[PRESS RELEASE] New Dino Charge Activity Products Coming This Spring

Power Rangers Dino Charge will be getting new coloring book,s activity books, calendars and more from $1-5.99 at Hobby Lobby, Rite Aid, and Dollar Tree this spring.

Via World Screen: http://www.worldscreen.com/articles/display/2015-02-16-kids-saban-brands-bendon-power-rangers


LOS ANGELES: Bendon will launch a new range of coloring and activity products based on Saban Brands’ Power Rangers Dino Charge this month in retailers across the U.S.

The coloring and activity books, stickers, puzzles, markers, calendars and other items, priced at between $1 and $5.99, will be available at such retailers as Hobby Lobby, Rite Aid and Dollar Tree.

“Bendon has an extensive line of quality products across many licensed brands and we’re excited to partner with them on an innovative new product line based on our Power Rangers Dino Charge series,” said Elie Dekel, the president of Saban Brands. “Young fans will now be able to POWER UP their creative playtime and experience Power Rangers in a unique way with these new action-packed coloring and activity products.”

Power Rangers Dino Charge premiered on Nickelodeon in the U.S. this month and is heading out to international markets later this year.

Sticker Book and Coloring book: http://www.jcsales.com/assets/catalogs/2015/Bendon_2015_Spring.pdf

Disclaimer: The Kyoryuger logo on the sticker/coloring book is for placement only. It’s a mock up of what the cover could look like. The kyoryuger logo most likely will not appear on the official release of this book.

Official press release below.

Los Angeles, CA (February 16, 2015) – Saban Brands today announced a partnership with leading designer and producer of children’s coloring and activity products in the U.S., Bendon, Inc., for a new Power Rangers Dino Charge product line of premium coloring and activity books, stickers, puzzles and more. Bendon will launch the new products, ranging from $1 to $5.99, beginning this month across multiple retailers including Hobby Lobby, Rite Aid and Dollar Tree.

“Bendon has an extensive line of quality products across many licensed brands and we’re excited to partner with them on an innovative new product line based on our Power Rangers Dino Charge series,” said Elie Dekel, President of Saban Brands. “Young fans will now be able to POWER UP their creative playtime and experience Power Rangers in a unique way with these new action-packed coloring and activity products.”

The Power Rangers Dino Charge product line will include:

  • Coloring and activity books: with additional items including stickers, markers, etc.
  • Imagine Ink: mess-free invisible ink markers
  • Activity boxes: including coloring books, crayons, stickers and more
  • Jigsaw and tray puzzles
  • Calendars

Saban’s Power Rangers Dino Charge, the newest season of the iconic Power Rangers franchise, premiered on Feb. 7 on Nickelodeon in the U.S. and will roll out globally later this year. This dino-fueled season introduced an all-new team of Rangers, plus villains, monsters, Zords, Megazords and much more! For more information on Power Rangers Dino Charge, please visit http://www.powerrangers.com and follow the brand on Facebook, Twitter, Instagram, Tumblr and YouTube.

About Saban’s Power Rangers Dino Charge
Power Rangers Dino Charge is the current season of Saban’s iconic Power Rangers series, one of the top-rated and longest running kids live-action series on television. The new season, which airs Saturdays at 12 p.m. (ET/PT) on Nickelodeon in the U.S., delivers action, humor, excitement and entertainment, in addition to the core themes of friendship, teamwork, fitness and helping others. Power Rangers Dino Charge introduces all-new villains, monsters, Zords and Megazords. The Power Rangers franchise is helmed by Haim Saban, who created and produced the original Mighty Morphin Power Rangers series in 1993. SCG Power Rangers LLC, which licenses and merchandises the Power Rangers brand, is an affiliate of Saban Brands. For more information, visit http://www.powerrangers.com.

About Bendon, Inc.
Founded in 2001, Bendon Inc. has grown from a children’s publishing company focused on coloring and activity titles to a consumer products company spanning multiple categories in children’s play and education. Through innovative design and strategic partnerships with powerhouse licensors including Disney, Hasbro, Mattel, Crayola, Sanrio and Nickelodeon, Bendon has developed into an industry leader – Supplying product to more than 81,000 retail outlets worldwide and rapidly expanding their offerings in the toy and craft arena. For more information, visit http://www.bendonpub.com.

About Saban Brands
Formed in 2010 as an affiliate of Saban Capital Group, Saban Brands (SB) was established to acquire and develop a world-class portfolio of properties in the entertainment and lifestyle sectors. SB applies a global 360-degree management approach to growing and monetizing its brands through content, media, marketing, distribution, licensing and retail to markets worldwide and consumers of all ages. Saban Brands Entertainment Group (SBEG) aims to continuously develop innovative branded content that resonates with consumers across all media platforms. SBEG’s growing entertainment portfolio of brands includes Power Rangers, Julius Jr., Popples, Luna Petunia, Emojiville and others in development. Saban Brands Lifestyle Group (SBLG) was established to drive major expansion within the company’s diverse portfolio of fashion and lifestyle properties. SBLG’s portfolio currently includes Paul Frank, Macbeth and Mambo. SB operates a global network of offices in Los Angeles, New York, London and Sydney. For more information, visit http://www.sabanbrands.com.

 

.
Advertisements